The logo uses a line illustration of a tooth that symmetrically expands into a flower, reflecting the distinctive Swiss identity. The color scheme and typography are also carefully chosen to reflect the recognizable Swiss aesthetic. The result is a logo that feels modern, elegant, and sophisticated, yet with a strong character. This design highlights the clinic’s unique advantage: the owner and lead orthodontist, having refined his expertise at Swiss universities, utilizes cutting-edge Swiss orthodontic technology. The branding emphasizes this strength, showcasing the clinic’s commitment to the latest advancements and specialized skills that ensure exceptional orthodontic care.
CLIENT
OrthoSwiss Ortodoncija, Dr. med. dent. Mateja Petrović
BRIEF
Red cross, Switzerland, Orthopaedics, Dentist
YEAR
2024









Selected Works
JGL Annual Report 2020Editorial design
WIDS Zürich ConferenceConference branding
Money Motion Conference 2024Conference branding
Money Motion Conference 2025Conference branding
JGL Pharma Valley signageSignage, Interior design
OrthoSwissVisual identity
JGL Annual Report 2022Editorial design
JGL Sustainability Report 2019Editorial design
Mlade Olive oilPackaging
Bilić Olive oilPackaging
Decima sparkling wine labelPackaging
JGL Annual Report 2021Editorial design
Logo collectionLogo